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Building a Business That Puts People First: Hamed Parnian’s Story

In this episode of The Designer Recruiter, host Esther Echeverria sits down with Hamed Parnian, Managing Director at Vedra, to talk about building more than just spaces—he’s building a values-driven business. Hamed shares his journey from corporate frustration to founding Vedra, a boutique consultancy focused on trust, culture, and real relationships. He explains how empathy, clarity, and mindset shape everything he does.

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